Home Services — Roofing
Hampshire Roof Care
From invisible online to 300% more survey requests.
OVERVIEW
Hampshire Roof Care Company is a trusted local roofing firm with over 100 five-star reviews. They offer transparent advice, high workmanship standards, and free site surveys. They needed a website that generated qualified leads while building trust with homeowners. We designed a clean, professional website with a strong green colour palette that communicates reliability and expertise. The hero section leads with their core promise: honest roofing help that keeps your home safe and dry, backed immediately by their 100+ 5-star reviews.
SCOPE OF WORK
THE CHALLENGE
Despite excellent reviews and local reputation, their website wasn’t ranking well or converting visitors. They were losing leads to competitors with a better digital presence, despite offering a superior service. Homeowners were searching for roofing help and landing on competitor sites instead.
OUR SOLUTION
We built a trust-first website that leads with reviews, transparent pricing, and a clear call to action. Area-specific pages for Southampton, Winchester, New Forest, and Chandler’s Ford capture local search intent, while the free survey offer lowers the barrier to first contact. Google review integration and a risk-free entry point give hesitant homeowners the confidence to reach out.
THE RESULTS
What changed after launch.
+300% increase in online survey requests
Area pages ranking for local roofing searches
Reduced dependency on word-of-mouth referrals
Higher quality leads from informed, trusting visitors
“The new website generates more enquiries in a week than our old one did in a month. Homeowners tell us the site gave them confidence to call. That is exactly what we needed.”
Hampshire Roof Care
Director, Hampshire Roof Care
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